Top Tips To Help You To Run a Successful Facebook Fan Page
How You Can Grow Your Facebook Fan Page Likes and Followers
There are Facebook Pages and there are “Facebook Pages”. Some pages are just there. They exist, they are boring and they do nothing to draw in their audince. Other pages have the “wow” factor. They are attractive, they offer great value and the audience is drawing in. Which type of Facebook Page do you have? Here are some top tips to help you run a successful Facebook Fan Page that not only brings people to your page, but helps you grow your fans and likes.
Your main goal of your Faceobook Page is to grow your likes and your targeted fans. Growing your fan base is an important part of your Facebook Page but what ‘s just important is having fans that will engage on your page. This means that you will have fans that will like your page, comment on posts and share posts because they want to, not because they are geing enticed to via a prize such as a free giveaway or coupon. It call comes back to providing good content.
There are many ways to grow your Facebook Fan Pages audience. Here are some;
- Use Social PlugIns and Website Widgets – Install Social PlugIns like a Facebook Like Box on your website/blog, which allow your visitors to ‘Like’ your Facebook Page right from your site. There are many different plugins that you can install easily to your website/blog.
- Engagement Ads – Most marketers see Facebook Adverts as a way to encourage users to purchase something. Engagement Ads are different because they aim to market your Facebook Page rather promoting the sale of a certain product.
- Get Your Existing Fans to Share Your Facebook Page Content – Your current fans are key to your building of your fan base and watching it grow. When you publish relevant content on your page, your existing fans are more likely to share that material and that material and that can lead to new fans finding their way to your site. Posting regular up to date information also helps to encourage your fans to share the content you post.
- Email Signatures – An often overlooked way to grow your Facebook Page Fans is to include an email signature on all your emails. It is easy to implement and very effective. If you are like most businesses, every day you send out a number of emails and so having the link to your social network sites on your emails promotes your growth.
These 5 tips are a great place to start to grow your Facebook Likes and thus your fan base. As your fans grow and they share your content with their friends, who then share your content with their friends, you will see your reach grow and with that your fan base.
Growing you fan base is an important part of your Facebook Page but what is just important is having fans that will engage on your page. This means that you will have fans that will like your page, comment on posts and share posts because they want to. It all comes back to your content, who good you are to providing good content.
What is Good Content?
Good content will play on life, living situations and interests of your target market. It can be related to day-to-day life and should provoke a personal response immediately. It related to all kinds of content, asks for the opiniion of users, and tells interesting stories. What it does is create a town square attitude where users gater to socialize and find something interesting to engage with like minded people.
If you are still unsure of how to create strong content, then have a look at some of the Facebook Pages created and managed by large comapies.
You can create this kind of content by defining your target market and then determining what relevant topics are for that market. Then create themed content that you can schedule so that you have constant posts going out to your users. You can use some of Facebook’s options, such as Facebook Ads to target your audience and expand your reach through your posts.
To make sure you are on target and getting the reach you are after, you should use Facebook Page Analytics to analyze your posts. This can provide you with sound information that will allow you to be able to make good decisions telated to your posts and future posts that you might make.
When it comes to profile pictures, we tend to stick a picture of ourselves up there and that’s that. But there is so much value in using a unique profile image that your audience will remember or associate with. Start with defining what your business is about. Then try to create an image that is memorable and creates strong branding.
Make a stong Call to Action – This is very importatn that your Facebook Page has a strong call-to-action, because without it your visitors won’t know what they are supposed to do.