Effective Ways To Gain Traffic To Your Blog
Just about everyone these days has a blog. And we all love to attracts ton of visitors to your blog like a magnet. Unfortunately, without the right strategies for driving more traffic to your site, you may never see the kind of traffic that you need to be successful. But how many of them are actually getting traffic to the blog that they had hoped to get?
If you are wasting valuable time creating high-quality posts only to realize they aren’t gaining much attention, then you may want to consider guest blogging to increase your presence on the web and drive more traffic to your site. Guest blogging is an easy and cost-effective way to get in front of a broader audience and drive more traffic to your site.
You can try to drive visitors to your blog directly to related article on your website by placing a link directly in the guest article. An even better strategy is to put a link to your site within your guest author bio. Like with commenting on blogs, you want to choose blogs for your guest posts that are closely related to your own niche.
Using Email Marketing For Traffic
Whether you know it or not, email marketing is still one of the most effective methods for directly communicating with your audience and driving traffic and visitors to your blog.
Increase the size of your email list with social contests, RSS feeds, and opt-in pop-ups and at the same time getting traffic to your site.
- Social Media Campaigns – Social media contests not only spread the reach of your brand, but they are an excellent way to collect more emails. All you have to do is host sweepstakes on your social media platform and ask for an email as a simple way for your audience to enter the contest. You can generate even more motivation to spread the word by providing your audience with unique opportunities for getting their friends to provide you with their emails.
- Design RSS Feeds For Your Blog – You can make it extremely easy for your audience to keep in touch and gain more valuable information from you. Design an RSS feed subscription option in your blog using contrasting colors. Set it up at the top or your page, making sure to explain what they are signing up for and why they should.
- Add Opt-In Pop-Ups – Newsletter pop-ups on your website can be extremely useful for increasing your email subscribers. In fact, most blog sites, from large corporations to the single blogger, use them. Implement your pop-up efficiently by choosing the right place on your site and by using an optimized popup builder. Tell readers why they need your newsletter and how the information on your site can benefit them.
- Hook Them With Your Subject Line – The make or break aspect of any email is the subject line. This is what will get their attention and make them read the rest of the email. Make sure that you spend an ample amount of time crafting the subject line, remembering to keep it short and to the point.
- Create Clear Call-To-Astions – Be sure to make your call to actions clear and prominent to increase the response rate. Make it easy to act on your call to action by including an easy to find,clickable button that is embedded on your email. You can create these easily through a newsletter/autoresponder site like GetResponse.
Email marketing is an extremely useful method for driving traffic to your site. Use these tips to grow your email list and create powerful emails that will get you those click to your website/blog.
Ways To Get Visitors To Your Blog
If you are a small business owner, you may feel like the deck is stacked against you when it comes to marketing online. You don’t have the same budgets as the large corporations, and you don’t have the massive resources when it comes to your marketing team.
Fortunately, you don’t need any of this to increase traffic your your site.
Here are 5 tips to help you get started on the right path for improving the traffic to your site immediately.
- Facebook Remarketing – Facebook has become an excellent tool for promoting your business. Many smaller companies don’t know that they can set up remarketing audiences within the social network by merely installing a convenient tool on your site. When you install Facebook tracking pixel on your site, it allows you to continue to market to customers who have visited your site. It is the perfect way to create return traffic to your site.
- Twitter Remarketing – This handy tool works in the same way as Facebook. All you have to do is install the pixel on your website to start targeting your websites’ visitors on Twitter. The only difference is that Twitter requires you to have a higher minimum audience count before you can begin adverting to them.
- Focus On Your Headlines – According to a study recently published by Quick Sprout Marketing, eight out of ten individuals will read a title and not read the rest of the advertisement. This means that you should be spending about 80 percent of your time perfecting the headline to grab the attention of your audience. Whether you are running ads on Facebook, LinkedIn, Twitter, or pay-per-click, you want your headlines to be perfect.
- Blog Regularly – Spending time blogging on a regular basis really does drive traffic. A recent study showed that by increasing the number of blogs that you post from two per week to over ten per week, companies could see a 300 percent increase in their traffic. That being said, you also need to ensure that your blogs and entire site are search engine optimized to get the best results.
- Syndicate Your Blog On Other Sites – Allowing your blog too by syndicated on other sites is an excellent way to drive new audiences to your site. You want to search for blogs that are in a similar industry and that are similar regarding size and audience. Once you find an appropriate site, contact the site administrator and ask if they would like to swap blog articles. Take turns posting each other’s blogs and linking back to the others’ site.
Increasing traffic to your site doesn’t have to break the bank. with these simple tips, you can start finding new audiences and increasing the traffic to your site.
Traffic Through Guest Blogging
Guest blogging is an easy and cost-effective way to get in front of a broader audience to attract visitors to your blog.
Here are some things to consider.
- Know Your Audience – In order for guest blogging to be successful, you have to know your target audience. The idea behind guest blogging is that you reach out to websites that are similar in nature to yours and see if you can write articles for them, with the hopes of getting their larger audience base to click through to your site. If you don’t know your audience, you won’t know which websites to approach regarding a guest blogging opportunity.
- Create Great Content – In order to be seen as an authority on a topic, you have to create high-quality content that adds value. The first step to creating great content is determining the kind of content your target audience reads. One way to do this is to look at the common questions that people are asking. You can also create content that is valuable to you because if it is a question that you’ve asked in the past, chances are others will have the same question.
- Build Relationships – Sometimes it’s not just about how good your writing is, but who you know. Getting a referral from someone that the site’s editor trust can go a long way in securing you a spot as a guest blogger. Reach out to other bloggers in your industry and start working closely with them. Participate in networking events to make connections and be sure to follow up with them after the event. The more connections you can make in your industry the better off you’ll be when it comes to creating guest posts.
Finding guest blogging opportunities can be easy if you know how to approach the process. Finding the right websites to contribute to will help you reach a broader audience that you didn’t have access to before. The larger you reach the better chance you have of driving more traffic to your website.
Wrapping Up
Having the right strategies for getting visitors to your blog is everything. There are a lot of different strategies to use, some of them includes money, and some doesn’t.
If you don’t have any many to spend to drive traffic to your site there a lot of strategies you can use that cost nothing.
In this blog post we have talked about using email marketing, social media and guest blogging. All of these three strategies are free to use, besides email marketing, and they are also very effective to driving traffic traffic to your site. If you are using all three together you can reach very good result. If you intend to use email marketing you have to sign up to an autoresponder, price is different between the various operators. I have had since many years GetRespons and can really recommend to sign up to this autoresponder.
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