Top Tips To Success With ClickBank

If you just started with affiliate marketing, you probably already know about ClickBank.

There is no way you would not run into this brand. It is a powerhouse brand in the world of affiliate marketing. With that said, a lot of people have all sorts of opinions about ClickBank.

To some, ClickBank is the best thing since long. To other, ClickBank is a really bad affiliate marketing program. Maybe they just didn’t have much luck with this system and that’s why they have such a negative view of it. Regardless of where you stand in terms of ClickBank’s quality, there is one thing about this affiliate marketing platform that is undeniable.

In fact, this quality is its stock in trade. The only other affiliate advertising program that can boast of this feature is none other than Google’s own AdSense system, and that’s because of ClickBank’s #1 strength, which is a very wide niche coverage.

ClickBank’s Strength

Let’s get one thing clear. If you are looking to market online by attracting online traffic and converting that traffic into dollars, you must have access to an affiliate program that would cover your niche. Outside of AdSense, the only program that I would trust with a wide enough niche coverage is ClickBank. That’s how massive this system is.

Whether you run a blog that teaches people how to brew beer or you run some sort of dating advice column, ClickBank has got you covered. ClickBank will give yu access to products that would enable you to turn your traffic into cold hard cash. This is ClickBanks’ #1 appeal. Most other programs except for AdSense cannot even come close. They really can’t.

They are either too focused on certain niches or they are too generalized. Make no mistake, you should take advantage of ClickBank’s very wide niche coverage because there are lots of traffic all over the internet. There is a tremendous amount of communities out there. These are people who have clustered around certain topics and niches.

They share lots of content involving a common problem that they have. You just need to attract their eyeballs with the right piece of content and get them to your ClickBank affiliate product landing page. That is your job.

The best way to do this, of course, it to join such a program that has a wide enough niche coverage to cover pretty much all traffic sources. That’s exactly what you get with ClickBank.

Best For Your Traffic Flow

The most awesome thing about the ClickBank affiliate program is the fact that niches have sub-related niches. Even if you can’t find a product that is directly related to your niche, there’s a high chance ClickBank has a product that will fit your sub-niche. Not only does this give you a great way to monetize your traffic, but also get another key advantage: monetization optimization.

Although most products may not be the most optimal fit for your traffic, when you line up many different ClickBank products for comparative reviews, you are more likely to pick a high converting product. By promoting as many different ClickBank products to your traffic, you end up with the most optimal product fit for your traffic flow.

ClickBank Gravity Scores

ClickBank gives you the opportunity to promote a lot of products in many different niches and the internet offers many different sources of traffic. And these distinct streams of traffic have demonstrated demands for certain niches. For example, I go to a forum and they talk about how hard it was to brew beer from your home. Okay, now I go to ClickBank and look for keywords related to home brewing or DIY beer brewing, I will then find all sorts of products to sell to this market.

That is how you can play the game. But, a lot of people start to promote ClickBank products they see other people promote. And that because they simply got lazy. Instead of doing the heavy lifting of looking for ClickBank products that appeal to certain audiences and looking for those audiences all over the internet, people would rather look at one number and one number alone. I am, of course, talking about the gravity score of any particular product found on ClickBank’s marketplace.

Those people who got lazy and just relied on ClickBank gravity scores ended up making less and less money than before. To make a long story short, a lot of them never recovered. A lot of them eventually got out of ClickBank and started promoting other affiliate marketing platforms. This happens just because too many people just relied and place too much faith on the gravity score system. Now, Understand that I am not saying that gravity scores are completely worthless. What I am saying is that you cannot put all your eggs in one basket.
ClickBank’s gravity score of a particular product is essentially a marketing tool. It gives some sort of assurance that, given the right set of circumstances, the product that you are thinking of promoting has the ability to sell. Obviously, the higher the gravity score, the better the product will sell.

The problem with the gravity score is, there are a lot of things that you do not see that account for that. Like, hundreds of people are promoting the same product, but only a relative handful are actually making any real money. This is a classic statistical illusion.

Unless the gravity score is based on median sales performance, it can only give you an average. As you probably already know, averages can be quite deceptive. I am sure ClickBank did not intend to deceive people with the gravity score. They probably set up the system with the noblest of intentions. But at the end of the day, people still walk away with false sense of security because they think that they are promoting a product that should sell like hotcakes.
You have to understand that gravity scores are based on averages. This means that if you are making zero dollars per year and a new neighbor of yours moves right next door to you who makes one million dollars a year, and there are only two of you in that village, this means that the average income of your village is $500,000 a year.

To outside people, this might seem like a good thing. But to you, the guy making zero dollars a year, this is a slap in the face. Do you see how this works? The same applies to ClickBank gravity scores. Don’t think that just because you joined the long list of people promoting a product with a high gravity score, that you automatically somehow absorb the success of a statistical minority of marketers. It doesn’t work that way.

Build Your ClickBank Marketing Business

There are so many ways to fail with online marketing that it really boggles the mind. What is even more shocking is that a lot of people seem to be in a hurry to discover the latest and greatest method in failing early. I know that sounds kind of sad and pathetic, but that is precisely what is going on. You have to understand that just because you think a product is hot, awesome or “The next big thing”, it doesn’t necessarily mean that other people will share your excitement.

If experience is any guide, chances are, they won’t. In fact, the more excited and pumped up you may be about a particular ClickBank product, the more you might want to take a step back and reflect on what is going on. You might be getting carried away by the hype and exaggeration.

Unfortunately, when you look at the sales pages of these products, they are not going to do you any favors. In fact, they will probably add gasoline to the existing fire of your excitement. They will egg you on. They will tell you what you need to hear to get you pumped up enough to promote their product. It is not in their interest to give you a realistic view of what they are about. It is no surprise that so many people who discover ClickBank through these heavily hyped and exaggerated courses, books, and programs end up wasting their time, efforts and money. Please understand that this doesn’t mean that ClickBank is just one giant scam. Instead, this highlights the fact that people play the ClickBank marketing game the wrong way.

You have to understand that just because you are excited about a product or a need, it doesn’t necessarily mean that you have to build a website, build a brand and hope that somehow people will end up on your website. It doesn’t work that way. If that is how you play the game, don’t be surprised if you keep failing.
Turn things around. Turn your model on its head. Instead of looking at the product that yu can then build up demand for, turn the model on its head. Do things in reverse. Start with the demand. Look all over the internet and find places where people talk about a common problem that they have.

Next, find a ClickBank product that addresses that problem either directly or indirectly. This is how you build a successful ClickBank business. You have to build it on the solid foundation of existing demand. This demand must exist right here, right now. It must not be theoretical. It must not be speculative. It must not be hypothetical. It must be real. People must be clamoring for it right here, right now. Not tomorrow. Not next week. But today. To get the inside scoop on how to build such a business, click here. By being a bit more systematic and methodical in your search for ClickBank product marketing, you increase your chances of developing passive online income in a dramatic way.

Wrapping up

I’ve been promoting ClickBank products for many years now. I’ve seen a lot of affiliate marketers come and go in this business. A lot of them come in, talking a big game. In fact, a lot of them make a lot of noise. It is very easy to fall for the hype. It is very easy to think that a lot of these people know exactly what they are talking about. After all, they are talking about making a lot of money.

But just as day follow night, a lot of these marketers all too predictably fail. They become quite sooner rather than later. The reason for this, of course, is that they look to get traffic from all the wrong places. Once they do get access to potentially lucrative traffic, they end up dropping the ball. One good example of this is forum marketing.

Focus on building credibility and building real online relationship and reputations and you will find yourself handsomely rewarded.