Target Your Audience To Avoid Fail Blogging
republished 2020-04-13
If you are thinking of blogging to make money, you might want to think twice. I don’t say this to discourage you. I don’t say this to crush your dreams. You may be all excited about a particular topic or you think you might have a lot of interesting things to say about several subject categories.
That may all be true, but let me tell you, if you are looking to blog for money, you have to understand that the vast majority of blogs fail. That’s right. They go belly up. A lot of them don’t even make one red cent. That’s how bad blogging can be.
The Reason You Fail Blogging
Now, you may be thinking that it would be foolish to come up with some sort of black and white universal reason why blogs fail. After all, different people from all walks of life put up blogs every day.
People have a million and one reason for putting up a blog. How can anybody say with a straight face that there is one unitary reason why all these blogs fail to make money or flat-out fail?
Well, I’ve been around blog publishers and affiliate marketers for a long time. I can tell you that, regardless of how many reasons people offer for their failed blog, it really all goes back to one reason. The number one reason why blogs fail to make money is because the owner of the blog did not target their niche properly. That’s the bottom line.
Even if you are really passionate about your particular niche, if you don’t know how to target it properly, you are not going to make any money. And the reason is again, you are not targeting your niche properly.
This goes beyond great content. That is actually a given. You know you are a great blogger if you produce great content. You shouldn’t actually put up a blog if you do not know how to give people value in the form of your blog’s content. That is not going to cut it.
What most matters for your success is how you target your niche with your content. You have to use a conversion tool that would turn whatever perception of value your readers have about your blog posts into cold, hard cash.
Most bloggers are completely blind to this. They think that they just need to post all sorts of ads, but most of them fail. They sign up for program after program and they still don’t make any money.
How To Turn Your Blog To A Money Making Blog?
So how do you make your blog make money? Well, it all boils down to how you position your content.
If you have a successful blog, this means that you are able to use your content to drive traffic from internet, and at the same time, push your readers to do something that adds dollars to your bank account. That is the bottom line.
You are targeting your readers to convert. You can do this through your mailing list, you can do this through specialized content that you create to push affiliate products, Best of all, you can do this to sell your own products and services.
This is how you target traffic. Everything has to be about conversion. conversion and conversion. Otherwise, your blog, regardless of how authoritative, credible and beautiful it may be, will fail to make significant money.
Ending Up
Sure, you can make a few dollars here and there, but beer money gets old very quickly. There is nothing more soul crushing that the realization that you have been putting hundreds of hours into your labor of love only to see a few bucks in return.
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