Be Professional And Stand Out
Want to become a top blogger? Want to make a living by writing about a subject that you love. All without having anything approaching a boss or even a timetable?
Well…., get in the queue! There are tons of people out there who feel the exact same way and who have been trying to become a top blogger for a long time to no avail. The question is: what sets apart the ones that are successful?
One answer to that question is that the most successful bloggers are almost always the ones that are the most passionate.
And so the single most important tip for becoming a top blogger is this: choose a niche that you are truly passionate about.
You should also not forget your brand. A great blog is nothing without a strong brand behind it. If you want to blog to be as successful as possible, then it is not enough that you simply think about your blog as a website. Instead, you need to think about it as a movement. That means that people need to be so excited for your blog that they want to be apart of it and they want to feel as though they are involved in something bigger than themselves.
Create An Amazing Brand For Your Blog
A lot of bloggers will refer to their followers using some kind of collective noun. If you blog about online earning for instance, you might talk to your audience as ‘e-earners’. Suddenly, they will feel as though they are a part of something much bigger and more important and they will enjoy the community feeling that comes from that. This makes them much more likely to want to visit your site more in future. To take part in conversations and to try and recruit more people to the cause.
The same goes for sites that sell T-shirts with their branding on them. Now people can feel like they are a part of your brand whenever they wear your t-shirt and they can proudly show their allegiance. It is not just about the free marketing that you get from someone walking around with your logo.
So how do you get to this point? How do you ensure that people really believe in what you are doing and feel passionately about it?
Choose A Mission Statement
It doesn’t start with your logo. In fact, a strong brand should start with a mission statement. This is essentially a promise to your audience and a goal that you will set for yourself. If you look at the mission statements of other blogs and channels, they will normally be things like:
“To help people get stronger in body and mid, day by day”
“To encourage and help people to live more harmoniously in nature, whole enjoying all the luxuries of the modern world”
These are statements that have nothing to do with profit or trying to reach targets. They are statements that go beyond the basics of ‘getting abs’ or ‘going green’. Rather, these are visions that have the potential to inspire.
When you do this well, you will find that some of your potential audience is immediately alienated by your statement because it doesn’t appeal to them. This is important – the best blogs won’t appeal to everyone but will instead have only a limited appeal.
But for those few people who are interested in the ideas you are putting forward, you will find that your blog is extremely appealing.
Creating Your Logo
Everything else should follow on from this. The idea is that your logo will evoke the same emotions and the same ideas that your mission statement describes. This way, when someone sees your logo they should instantly know what your site is about and therefore whether or not they are likely to be interested in it.
This is how you go about creating a brand and if you do it right, you will be able to connect with and inspire a specific audience in a way that no generic site called ‘GetAbs’ can do.
How To Become A Top Blogger
There are tons of people who want to become a top blogger. Most of them would not succeed. The question is; what sets apart the ones that are successful?
One answer to that question is that the most successful bloggers are almost always the ones that are the most passionate. And so the single most important tip on how to become a top blogger is this; choose a niche that you are truly passionate about.
Why Passion Matters
A lot of people will go into blogging in a very cynical way and they will attempt to create whatever blog they think is going to be the most successful. Often something that they have no idea about. They will then either write generic content that they have researched, ot they will hire someone to do it for them.
Hiring a professional writer can’t be a bad thing right?
Well, if you want to be truly successful then it is often is. Why? Because they don’t have the passion for the topic. Unless the writer just so happens to be an expert in the niche that they are writing about. Then they are not going to come up with ideas for content that are truly new and truly exciting. They will research the topic and they will write something that is safe.
And ‘safe’ doesn’t get a legion of fans behind it. Even if the writer is an expert, they won’t want to be creative and original in case it is not something you would associated with the brand. Only the site’s owner can be completely novel in their approach.
In order to become a top blogger, you need your blog to stand out and to have truly unique contributions to the community. and that can only happen if you know and love the niche and you are the one writing. The other thing that you need to consider is that creating a highly successful blog is not something that happens overnight. In order to create a top blog, you need to be writing every single day and you need to be promoting your blog every single day.
And it still isn’t going to happen for a long time.
So, if you started your blog purely to get rich or so you could give up work. You will sooner or later be disappointed and then you will give up.
On the other hand though, if you created your blog because you love the subject and you enjoy writing about it, then you will find that it just feels like an amazing bonus when you start getting little income from it.
And as a result of all that, you will find that you feel much more motivated to continue. Don’t aim to quit your day job. Aim to supplement your income. And do it because you love it.
Mistakes You Not Should Do
Being a top blogger takes time and it isn’t something that will happen for you overnight unless you are extremely fortunate. But being that as it may, you might find that you can improve your fortunes quickly and effectively if you are making one of these very common mistakes.
Your Site Doesn’t Look Professional
Let’s face it. A Lot of new blogs out there don’t look all that professional. Your might well be one of them and there is a good chance that you are not even aware of it. It is very hard to be completely objective about our own work.
So, go and take another look at your site now ans ask yourself honestly; is this as high quality as the very best blogs in your niche? Can it compete? If the answer is no, then you need to go back to the drawing board and try again! That probably means hiring a professional.
Your Site Is Generic
The former mistake that people make is often a result of their passion. They love their site and they love writing and they can’t be bothered to focus on things like the way it looks.
But this is a problem that comes from a lack of passion. That is simply that far too many sites are completely generic and they offer nothing that is unique or that is interesting. For example, how many times have you seen articles out there with titles like:
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- How To Earn Money Online
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- How To Get Abs
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These are completely bland and unoriginal titles ad as a result, very few people will want to be bothered to click on them. We have all read these articles or some variation of them countless times before and thus we don’t have any motivation to read them again.
Have a rethink and come back with a blog post that is absolutely unique and so exciting that if you were scrolling past it, you would have to click on it. Now do that again. And again.
You Aren’t Posting Regularly Enough
Here is a massive mistake that a lot of people make. Thinking that they can post once every month and become a big blogger.
It seems obvious. But if you want to become a full-time blogger, then you need to treat it like a full time job. If you blog part-time, you will get part-time results.
Fix these problems and I am sure you will get a better result.
Closing Up
A lot of people want to become a top blogger and most of them will fail. They will ending up with almost no visitors at all, no matter how hard they try.
But luckily, there are a few things you can do to be closer to become a top blogger. First, blog about something you are interesting in, it makes it so much easier. And don’t forget to set up your statement, why you want to do this. What is your goal. When you are ready with your statement and have a niche to blog about, create your logo. Your logo should be a logo associated with what you are blogging about. For example, if you blog about cars, don’t have a flower as logo.
If you want to become a top blogger, a professional blogger, your blog must be professional. This goes hand in hand.
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